Great advertising doesn’t need a massive budget—it needs vision and the right tools. If you’re a researcher designing visual stimuli for experiments or a small business owner watching every penny, RAISE (Rapid Artificial Intelligence Stimuli for Experiments) is a new method that takes the costly complexity out of ad creation.
Developed by César Zamudio, Jamie Grigsby, and Meg Michelsen, and published in the Journal of Advertising, RAISE lets you build compelling, effective AI-driven advertisements and rigorous experimental stimuli using AI—no coding required.
Whether you’re a researcher designing your experimental stimuli or a business owner building your brand on a shoestring, RAISE delivers the results you need.
Developed by César Zamudio, Jamie Grigsby, and Meg Michelsen, and published in the Journal of Advertising, RAISE lets you build compelling, effective AI-driven advertisements and rigorous experimental stimuli using AI—no coding required.
Whether you’re a researcher designing your experimental stimuli or a business owner building your brand on a shoestring, RAISE delivers the results you need.
Important note (July 2025): In the original implementation of RAISE, all examples were discussed using the Dreamstudio platform. We have switched to the NightCafe platform. For all original examples using the Dreamstudio platform, click here.