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The original RAISE implementation.
This webpage contains the original implementation of RAISE, featured in the Web version of the Companion Appendix for RAISE: A New Method to Develop Experimental Stimuli for Advertising Research with Image Generative Artificial Intelligence, developed by César Zamudio, Jamie Grigsby, and Meg Michelsen, and published in the Journal of Advertising. This current version is kept for archival purposes as we have switched to the NightCafe platform. Questions? Feel free to contact us!
* Original RAISE implementation (with DreamStudio).
* Generating AI stimuli without any conditioning (with DreamStudio).
* Manipulate body size & use of negative prompts (with DreamStudio).
* Manipulate full body movement in people (with DreamStudio).
* Manipulate fine movement in people (smile, with DreamStudio).
* Add elements to a person (clothing, with DreamStudio).
* Add elements to an object (bottle design, with DreamStudio).
* Build social media stimuli with AI images (with DreamStudio).
* Generating AI stimuli without any conditioning (with DreamStudio).
* Manipulate body size & use of negative prompts (with DreamStudio).
* Manipulate full body movement in people (with DreamStudio).
* Manipulate fine movement in people (smile, with DreamStudio).
* Add elements to a person (clothing, with DreamStudio).
* Add elements to an object (bottle design, with DreamStudio).
* Build social media stimuli with AI images (with DreamStudio).
For the current version of the RAISE method, click the button below: