Become familiar with options and settings to refine your experimental stimuli.

This is a Web version of the Companion Appendix for RAISE: A New Method to Develop Experimental Stimuli for Advertising Research with Image Generative Artificial Intelligence, developed by César Zamudio, Jamie Grigsby, and Meg Michelsen, and published in the Journal of Advertising. Questions? Feel free to contact us!

I want to...
Define aspect ratio, artistic style,
​and camera details
Refine cosmetic/style issues
​and major errors
Manipulate backgrounds

Stay tuned for more tutorials!

Picture
Video made with Nightcafe.